Our proven marketing model
We know how small business owners choose an HR consultant and what marketing techniques do and don’t work. So we’ve created a six-point marketing model designed to ensure that:
- Your time spent marketing isn’t wasted
- Clients who are actively looking for your services come to you, rather than the other way around
- You reach a good level of income as soon as possible, much more quickly than you would on your own.
You won’t need to waste time
- chasing ‘cold’ clients who have expressed no interest
- trying to convince people why they need your services
- testing different marketing methods
- approaching huge lists of companies.
Instead you’ll find people who have already decided they need HR support come straight to you.
Marketing collateral and resources
Business cards, brochures, exhibition banners and other marketing materials will be designed and printed for you. In addition you will benefit from a constant stream of regular articles and social media content written on monthly themes which you can use for marketing purposes, and access to a huge back catalogue of articles and other marketing resources.
Email marketing done for you
A monthly newsletter will be produced for you in a format that really works to bring in business. It is all researched, written and designed for you, tailored as if it’s coming from you with a personal message from you. In additional we provide a bi-monthly case study and weekly articles that are sent out to your clients and contacts.
Work life balance
You can grow your career with our comprehensive business package, while maintaining the flexibility you need for family life.